The proto-col Chilly – Latest Sponsor News

The proto-col Chilly is fast approaching DB Maxers and so we’re very excited to share our latest news regarding our sponsors and partners below:


Proto-col Advanced Nutrition

The team at proto-col naturally advanced nutrition is delighted to be supporting the Chilly in 2017. They are passionate about training and performance and they will be on site on race day, ready to refresh and revive you once you cross the line.

The proto-col team will also be selling their products at special race day prices, as well as sharing product samples with you. There’ll be spot prizes on the day such as drinks bottles, t-shirts and mystery prizes too. And if you race fast enough, you just might top the podium and walk away with a bundle of proto-col sports-tested nutrition. This event is another important landmark in the partnership between DB Max and proto-col which is now set to continue into 2018 and 2019 too. So if you’ve got ideas about how they can make their on-site involvement even better, contact them with your ideas – find out more here.The Triathlon Shop 

The Triathlon Shop is an independent, athlete owned specialist shop based in the centre of Bristol in a huge purpose built store. With a massive range of hand picked, tried and tested brands, they know they have the best kit for you, the athlete. From Felt, Cube, Argon 18, Genesis and Willier bikes to running shoes from Adidas, Brooks, Hoka, ON and Mizuno. A massive wetsuit range including Zone 3, Sailfish, Zoot and Aquasphere is complimented by world class gear from Oakley, Compressport, Zipp, Mavic and Garmin.

They test everything so you can trust what they offer and they cut through the gimmicks, to provide what they believe is the best value, best performing kit around. Not convinced..? Then test your wetsuit in their elite endless pool. Trial your footwear in one of their custom designed Gait Analysis Suites. Have your bike position checked and refined in their stunning, bespoke Newfit Shimano Bike Fitting Studio. With staff experienced in all distances and all types of racing and with mechanics who worked at the 2012 Olympics, they have left no stone unturned in creating the ideal destination for someone who loves to swim, cycle, run, or do any combination of those great sports.

If you are passing then please drop in, or if you are further away then check them out the website at They help you get to your finish line.

The team at the Triathlon Shop are proud to be working once again with DB Max at the season-ending proto-col Chilly Duathlon, BUCS Champs and proto-col Chilly 10k. Please pop along and say “Hi” to them at their race day pop-up shop. The team wish all the  competitors good luck with their final race preparations and look forward to seeing you on race day.

Up and Running

Our running event retail partner Up & Running will be hosting their on-site shop and will have a selection of quality products for runners. They specialise in running shoes, running clothes and running accessories, with products from today’s key running brands such as Garmin, Brooks, Asics, Mizuno, Saucony, Inov-8, Sub 4 and Ronhill. They will also have the brand new running shoe from Brooks Levante with them, which has been designed to give the most energy return. Levantes DNA AMP midsole technology gives energy nowhere to go but up, straight back to you.

Image result for up and running facebook cheltenham

With more than 21 years of running retail experience, they never stop thinking about you the runner and your running needs. They will be happy to offer DB Maxers expert advice and to help you choose the gear that’s right for you.


Marshfield Bakery

Marshfield Bakery flapjacks are becoming a very popular snack with DB Maxers on race day. Baked in their fully accredited, award-winning and nut free bakery on the Cotswold Way. Grab them at the finish line!

Marshfield Bakery currently manufacture over fifteen different flavours across shortbread and flapjack products, a range of loaf cakes, sponges and  brownies influenced by the local Cotswold area. They are able to produce private label or bespoke recipe products and pride themselves in their flexibility to meet the needs of the customers, but always with full attention to meeting detailed quality standards. Marshfield Bakery offer tours of the bakery, free of charge for up to 15 people which last approximately an hour and also Christmas open evenings. Keep a look out on their social media pages for tour dates and open evenings over Christmas.

Marshfield Bakery Logo

The Physio Clinic, Bristol

2017 is rapidly coming to a close, but it’s all systems go at The Physio Clinic Bristol. This is their 5th year supporting DB Max’s events, providing sports massage at several of our events and we are delighted that they are working with us again in 2018 on even more events. Next year’s schedule looks bigger and better than ever and its’s great that they will be part of the support team.

For those who don’t know, the Physio Clinic, Bristol are a private physiotherapy practice in North Bristol. Established in 2007 they are a multi room, multi practitioner clinic with a special interest in sports injuries, movement analysis and exercise rehabilitation. Their services range from assessment and diagnosis of injury, sports massage, strength and conditioning programming, to running analysis and rehabilitation.

Bosom Buddies

Bosom Buddies will to be supporting this event and have donated some prizes for the lucky winners and 10% off sales on the day. They will be bringing a wide range of British made sportsbras and sportswear to try. Sam from Bosom Buddies is passionate about ‘Fit’ not being a size, but a feeling and she has plenty of stock in plus sizes & various leg lengths. Feel free to browse and try on, as Sam will be there to give you expert advice if required.

Forth Edge

DB Max are pleased to partner with Forth and offer this innovative service to our race participants. Forth Edge is the first of its kind in the UK, allowing athletes of all levels to have access to biomarker profiling, along with a comprehensive digital platform to track changes and patterns. Rather than a short-term snapshot, this offers a long-term insight enabling you to build your unique biomarker profile so you can understand how your body is responding to your training and lifestyle choices.

Biomarker testing and tracking experts Forth Edge launched back in July, and since then the business has been going from strength-to-strength; with the recruitment of several high-profile ambassadors and positive reviews from the media and athletes alike.

Race Fit

The team initially launched with three different package options, ‘Endurance’, ‘Power’ and ‘HIT’, but are very excited to announce the addition of three further package options – ‘Race Fit’, ‘Training Load’ and ‘Recovery’:

The ‘Race Fit’ package has been put together for those who are ‘at the beginning of their fitness journey’, or are looking to take on a new challenge and want to ensure they are fit and healthy. It tracks the impact that training can have on the body, ensuring optimum health for race day.

So if you’ve recently signed up for your first sprint triathlon, or are taking on London Marathon for the first time next year, then this is the package for you.

Training Load

Overtraining can show itself in many forms – often characterised by fatigue, illness and poor performance amongst others. In extreme cases, the only solution is to rest for a considerable period of time. The ‘Training Load’ profile measures the body’s key indicators for stress, inflammation and immunity, making it easier to identify when you are at risk of ‘overcooking it’.

Perfectly suited for endurance athletes, or those who take on frequent intense training and put their body under a good deal of stress.


Following a heavy training block or hard race, the body sustains damage, and in turn becomes fatigued. It is often very difficult to identify the extent of this until starting upon the next hard session.

The Recovery package is unique in that it features three test kits. Test kit one as a starting test, to establish a baseline. Test kit two for 24 hours after a race/hard training block. And test kit three, two weeks later.

This is the ideal test for those who want scientific insight into their own personal recovery profile, so that it is possible to properly manage their return to training.

Sarah Bolt, Founder of Forth Edge says,

“We are really excited to be in a position to launch our new Forth Edge packages, which are a direct result of the feedback obtained from our partners and customers in these early months. Our aim is to make biomarker testing and tracking available to all athletes, irrespective of the sport they do, or the level to which they compete. By introducing these new tests we are offering a greater level of specialism, making it possible for athletes to have the ‘full picture’ rather than individual ‘snapshots’. This is an integral component of how the Forth Edge platform works.”

Interested to find that “missing piece” in your performance jigsaw?

To learn more, please visit Forth Edge on their stand and get a 15% race day discount.